Discount + When "Senior Moments" Become Something More Concerning
- kirstenjbrooks
- Feb 23
- 5 min read
Before we get into the signs of cognitive decline, and what to do about it, here's something you might be interested in:
💚 A welcome back offer to loyal clients
If you've been thinking about working together again, I'd love to reconnect.
For the next 6 months (until July of 2026), I'm offering a loyalty discount for anyone returning and booking a follow-up session.
Instead of the usual £105 for a FOLLOW-UP, your appointment will be £90. Just quote the code "LOYALTY CODE" to me when you book with me.
It's my way of saying thank you for trusting me with your health before, and for considering me again now.
You can book a chat here if you want to explore working together again or reply to this email if you'd like to ask any questions first. Now, back to cognitive decline..
You're in the middle of telling a story when suddenly... the word you need just vanishes. It's right there on the tip of your tongue, but it won't come.
Or maybe you've walked into the kitchen three times in ten minutes, each time forgetting what you went in there for.
We all laugh these moments off. "Getting older!" we joke. And usually, that's all it is.
But sometimes, and this is the part nobody really talks about, those moments aren't just about age. They're whispers from your brain saying it needs help.
There's a middle ground between normal ageing and dementia that doctors call mild cognitive impairment. It's subtle enough that you might dismiss it, but significant enough that it deserves attention. Because here's what matters: for people in this zone, the risk of progressing to Alzheimer's can be as high as 15% per year.
I'm sharing this not to worry you, but because awareness changes everything. The sooner you recognise what's happening, the more power you have to respond to it.
🧠 What does this actually look like in real life?

The tricky thing about cognitive decline is that it creeps in gradually. One forgotten appointment isn't a red flag. But patterns? Those tell a different story.
Your memory is playing tricks on you You're not just forgetting where you left your glasses. You're forgetting entire conversations from yesterday. Someone mentions the dinner you had last week, and you genuinely have no recollection of it happening.
The same questions keep coming up You find yourself asking your partner the same thing multiple times in one evening. Or checking your calendar repeatedly because you can't seem to hold onto the information about tomorrow's plans.
Simple tasks suddenly feel complicated That recipe you've made for years? Now you're staring at it, unsure where to start. Your smartphone that you use every day feels confusing. Paying bills online becomes frustratingly difficult.
Time gets slippery Is your daughter visiting next week or next month?
Your body feels less coordinated You're bumping into doorframes, misjudging steps, spilling your tea more often. Your spatial awareness just feels... off.
Words hide from you Not complicated medical terms or obscure vocabulary. Everyday words. You'll point at the kettle and say "the... you know... the thing for hot water" because "kettle" won't surface.
Things end up in strange places Your phone is in the bread bin. Your reading glasses are in the bathroom cabinet next to the toothpaste. And you have absolutely no memory of putting them there.
Your decision-making changes You're falling for obvious email scams. Making uncharacteristic financial choices.
You're pulling away from people Your weekly coffee date with friends feels too exhausting to keep up with. You'd rather just stay home where things are simpler.
Your mood shifts unexpectedly Small things make you irritable in a way they never used to. Or you feel anxious and suspicious in situations that are completely familiar and safe.
Familiar places become mazes The route to your local shops, the one you've driven hundreds of times, suddenly feels confusing.
Basic self-care gets harder Showering regularly, preparing proper meals, remembering medications. These fundamental tasks start slipping through the cracks.
🌱 Your brain can do better than this
Right now, approximately 24 million people worldwide are living with dementia, and that number is expected to quadruple by 2050. Women are hit particularly hard, making up two-thirds of Alzheimer's cases.
But here's what gives me hope: your brain is remarkably adaptable. The choices you make today genuinely influence how your brain ages tomorrow.
Movement is medicine for your brain. It doesn't matter if it's dancing, swimming at the local pool, or walking. Regular physical activity is one of the most powerful things you can do for cognitive health.
What you eat shapes how you think. Your brain thrives on omega-3 fatty acids from fish, antioxidants from colourful vegetables and berries, and minerals from nuts and seeds. Every meal is an opportunity to support your cognitive function.
Sleep is when your brain takes out the rubbish. Literally. During deep sleep, your brain clears out metabolic waste that builds up during the day. Chronic poor sleep accelerates cognitive decline.
Relationships keep your mind sharp Social connection isn't just nice to have. It's protective. Regular meaningful interaction with others keeps your brain engaged and resilient.
Use it or lose it is actually true Learning a language, picking up an instrument, doing crosswords, reading challenging books. Anything that makes your brain work in new ways builds cognitive reserve.
Your metabolic health matters enormously High blood pressure, unstable blood sugar, and excess weight (especially in midlife) all increase dementia risk. Managing these isn't just about your body. It's about your brain and seeing a nutritionist can tackle these concerns.
Strategic supplementation can help Certain nutrients like citicoline, B vitamins and others have solid research showing they support cognitive function. But quality matters enormously here.
Don't wait to talk to someone If you're seeing these patterns in yourself or someone you love, book an appointment with your GP. Early assessment opens up more options and better outcomes.
The truth is, some aspects of brain aging are inevitable. But how much and how fast? That's partially up to you.
If you're ready to look at what's actually going on with your memory, focus, or mental clarity, and what specific steps would make the biggest difference for your brain, let's have a conversation. Click here to book a chat, and remember to quote the code "LOYALTY CODE" to me when you book to save £15 on your follow up!
We'll talk about your symptoms, your current habits, and create a realistic plan that actually fits your life.
Because your brain desrves the same attention you'd give any other part of your body that was asking for support.
Kirsten




Comments